Process payments. To ensure that your organization receives donations and that your donors receive their receipts, process payments quickly.
Update supporters. Within 24 hours after the event, post an update to social media that shows how much your donors raised for your cause. Include a photo from the event itself. You can continue to update social media with photo galleries, so that supporters can tag themselves and their friends.
Send thank you notes. Send thank you notes to all of your attendees and volunteers. You may need to create personalized thank you’s for major donors to steward them properly. All thank you notes should be sent within a week after the event
In all thank you notes, provide recipients with additional opportunities to connect to and support your cause
Email event surveys. Once the event is over, learn how you can improve your next event by sending out surveys. Ask your attendees:
How did they hear about the event
Was the type of event an appropriate way to fundraise for this cause?
What they enjoyed the most.
What they enjoyed the least.
What could be improved for next year.
In what ways was the event successful, and in what ways was it unsuccessful?
For any additional comments.
Evaluate budget. Compare your budget to your actual spending and see what was effective and what was not and how you can be more efficient next time
Was the goal reached? If not, what can be done differently next time? Did you receive new donors?
Were your corporate sponsorships successful? Analyze the results of these questions and assess what worked and what didn’t.
F/u on unpaid pledges
Establish a donor list and learn more about your donors to ensure attracting them even more
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